Insights
Writing on technology, leadership, and the craft of building systems that last — a practitioner's view, not a hot-take feed.
Most industrial companies ask "what can AI do for us?" and get a chatbot demo back. The useful question is narrower: which decisions are slow, repetitive, and documented? A practical starting framework.
Dealer networks are where structured ERP meets unstructured reality. A look at which AI use cases survive contact with independent dealers, and why order intake beats forecasting as a starting point.
Agents are the current default answer to every process problem, and usually the wrong one. A decision framework for choosing between a rule, a workflow, and an agent — and knowing when none of them is warranted.